Additionally, it does provide a graphic poise to a website besides setting the overall tone of the product. It is important for typography to guide as well as inform your users, ensuring a superb user experience. Typography also optimizes accessibility and readability.
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How does Typography Develop Brand Recognition?
Good typography does not only improve the personality of a website but helps users to link the typeface that is featured on their site with their brand. When the typography is consistent and unique, it helps in forming a sturdy user following. Additionally, it also builds trust and helps in carrying a brand forward.
The Effect of Typography in Influencing Decision Making
Typography leaves a huge effect on the process that users perceive and digest the info that the text conveys. Eye-catching text emerges as more persuasive compared to weak fonts as they do not reinforce the message that the text conveys.
Typography is Capable of Holding the Attention of Readers Effectivelybuy
Excellent typography can turn out to be the difference between someone who stays on a website for only one minute and 30 minutes. So, it becomes important for your website to be memorable and visually stimulating. In this context, typography plays an important role.
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