The email marketing application of Constant Contact permits businesses to import the data of customers from email clients, like Microsoft Outlook, Gmail and spreadsheets. Again, you can also personalize and embed Email sign-up forms on web pages. Again, if you wish you can personalize it on Facebook too for capturing new contacts plus develop email lists. The system proposes many customization email templates with just drag and drop compounds and it also comprises real-time reporting features for tracking clicks, email opens, social shares, forwards, etc.
Hence, the commendable thing is Constant Contact proposes both in-person and online training and seminars for helping users in augmenting their efforts of marketing.
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Features of Constant Contact
- Easy to access Editor – The Editor of Constant Contact turns it extremely easy to modify an email template besides designing mobile-responsive and professional emails that never fail to look excellent on all the devices.
- Drive alluring sales in lesser time – The Email Marketing Automation of Constant Contact keeps the audience engaged and it also develops sturdy customer relationships.
- Remain open to eCommerce email marketing – The email marketing option meant for the eCommerce tools are formed for helping people grow their online store. You can discover new customers, keep them engaged besides making them come back for highly automated and segmented emails. So, you will get everything that you will require for turning leads into contacts.
- Contact management but with lesser management – You can upload contact lists right from Sales force, Outlook, Excel or anywhere where you stock your contacts as the flexible email marketing tools of Constant Contact can take care of the rest.
- Track the results of your email marketing besides improving them – The email marketing service of Constant Contact proposes real-time tracking tools that report who has been clicking, opening, and sharing your emails and based on that, you can design your subsequent plans.
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How Businesses Use Constant Contact for Their Email Marketing Policy
It is extremely easy to use email marketing and deliver results. Businesses require keeping in touch with the prospective and current customers for staying at the top of the mind. Email marketing happens to be an excellent method to get connected to customers besides developing long-term relationships and also discover novice customers. So, it is not that easy but a highly reasonable way for marketing your business.
Those who are using Constant Contact find that it aids small business markets, such as a big business. With Constant Contact, small businesses can develop permission-based email lists and they can also extract benefits from the industry-leading deliver ability rates.